Surgeons and specialized technicians have outgrown operating rooms that do not optimize the use of information, time, space, and expertise. As a result, there is demand for hybrid and integrated ORs that offer everything in terms of equipment and cutting-edge technology. Because of this, both of the global markets are experiencing rapid growth.
WHAT IS A HYBRID OPERATING ROOM?
Hybrid operating rooms are integrated operating rooms (ORs) that include a fixed imaging system. Examples of fixed imaging systems are C-arms, which allow for intraoperative imaging. These operating rooms provide versatile solutions that, in return, save hospitals critical time. In the past, hybrid operating rooms accommodated only vascular and cardiac procedures. These have since expanded into orthopedics and many types of general surgeries where one can use image-guided surgery. Hybrid ORs are typically a part of the early planning phase for new buildings and are rarely an addition to existing structures. However, as the use of image-guided techniques grows in popularity, upgrades may increase.
WHAT IS AN INTEGRATED OPERATING ROOM?
To be considered integrated, an operating room requires a routing system, touchscreen command center, a digital recording device, a pre-planned ergonomic design, and the ability to electronically send/receive diagnostic images to and from the OR. Usually, facilities renovate existing ORs and turn them into integrated ORs. Installation of these rooms includes equipment and construction costs, the latter accounting for more than half of the total cost. All in all, the goal of integration is to optimize the use of information, time, space, and expertise. While the cost of an integrated operating room is considerable, return on investment occurs due to lower average procedure times, improved success rate, and surgeon recruitment/retention.
WHAT IS DRIVING THE GROWTH WITHIN THE HYBRID AND INTEGRATED OR MARKETS?
Both integrated and hybrid operating rooms are experiencing significant growth over the research period and into 2027.
Hybrid OR growth is a result of the adoption of new technologies in the market. Alongside this, increasing demand for hybrid ORs, more efficient ORs, and image-guided surgery will drive growth. As operating rooms are the principal source of revenue for hospitals and ambulatory surgical centers (ASCs), demand for better functionality within these facilities will continue to increase. Furthermore, these rooms can accommodate image-guided surgery, which is becoming more prevalent within the medical industry.
On the other hand, the global market for OR integration will increase promptly over the forecast period. Hospitals better understand the benefits of integrated ORs, which drive growth in the market. In addition, new technologies and the growing number of privatized healthcare facilities are contributing to the increase. As integration technology advances, facilities will demand the most up-to-date equipment. Similarly, the number of privatized healthcare facilities has increased over the forecast period; as a result, the overall capital expenditure for new OR equipment will add to the market increase.
WHAT DOES THE COMPETITIVE LANDSCAPE LOOK LIKE?
Within the global markets, Karl Storz, Stryker, and Olympus are the leaders. Karl Storz offers various solutions for integrated and hybrid ORs, including the newer OR1™ NEO integrated OR solution, which features 4K video broadcasting technology, and the OR1™ FUSION integrated OR solution, which utilizes IP-based 4K video management technology. Stryker’s products include its SwitchPoint™ Infinity 3 Control System, which offers all of the state-of-the-art integration functions, such as surgical checklist integration, customizable room presets, quad view, centralized control, and teleconferencing. In addition, Stryker has the iSuite™ integrated OR solution. Lastly, Olympus offers the EasySuite™ 4K integrated OR solution. This solution is versatile and compatible with both general and specialty ORs.
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