Dental Imaging Market Analysis, Size, Trends | Global | 2019-2025 | MedSuite

Dental Imaging Market Analysis, Size, Trends | Global | 2019-2025 | MedSuite


  • Year: 2019
  • Scope: 2015-2025
  • Region: China, Europe, United States
  • Published Date: 04/04/2019
  • Pages: 881
  • Type: MedSuite

Industry Trends

Both intraoral and extraoral X-rays with digital technology are rapidly penetrating the market and replacing analog systems. Digital technology provides dental practitioners with numerous technological and operational efficiencies when operating X-ray systems. With digital technology, dentists are able to immediately upload and manipulate X-ray images using imaging software. This allows dentists to observe enhanced images of the X-rays and make more accurate diagnoses. Likewise, dentists are able to save a greater amount of time between patients, thereby increasing patient turnover. Furthermore, switching to digital technology helps to minimize the amount of radiation exposure to patients.

Some dentists, especially those of older generations, take longer to adopt new technology in their offices. Many will not even consider the investment until significant scientific research is conducted and some conclusive evidence is provided with regards to the safety of radiation-generating machines. This slows down the growth of hi-tech devices significantly, although as evidence becomes clearer, the resistance will wear off, increasing penetration rates in the medium run.

Even though unit sales increased for nearly every market segment, declining ASPs all around held the total dental imaging market value at bay in 2015. Furthermore, a declining X-ray film market further slowed potential growth of the dental imaging market. The intraoral X-ray market exhibited varying rates of growth across its separate segments due to increasing replacement rates. The CBCT scanner market increased with the highest level of growth experienced among all three market segments. This market will continue to expand over the forecast period,  however, growth rates will stabilize as market penetration increases. The small field-of-view CBCT scanner segment will exhibit the highest level of growth as these are the more affordable systems and are able to sufficiently fulfill the needs of a typical dental office.

Report Regional Coverage

Throughout this research series, iData has covered several countries in great detail. Each country may be purchased as a stand-alone report, tailoring the data to your needs. The covered countries are:

  • United States
  • Europe (15 countries including: Germany, France, U.K., Italy, Spain, Benelux (Belgium, Netherlands and Luxembourg), Scandinavia (Denmark, Finland, Norway and Sweden) Austria, Switzerland and Portugal
  • China


The Only Medical Device Market Research With:

Procedure Volume Data & Trends
Unit Sales Growth Analysis
Average Selling Prices
Competitor Shares by Segment & Country
 The Lowest Acquisition Cost

Highly Detailed Segmentation

While this report suite contains all U.S. dental imaging market data, each of the market segments are also available as standalone MedCore reports. This allows you to get access to only the dental imaging market research that you need. You can view all these included reports and segmentation here:

  • Product Portfolio for Dental Imaging Devices – MedFolio
  • Procedure Numbers for Dental Imaging Devices – MedPro
  • Market Report for Intraoral X-Ray Imaging – MedCore
  • Market Report for Extraoral X-Ray Imaging – MedCore
  • Market Report for Cone Beam Computed Tomography Scanners – MedCore

This report also includes an analysis of other factors and trends that have positively and negatively impacted the market.

Full Segmentation Map for the United States

dental imaging market segmentation map for the United States report by iData Research

Report Data Types Included

  • Unit Sales, Average Selling Prices, Market Value & Growth Trends
  • Procedure Volume Analysis
  • Forecasts Until 2025, and Historical Data to 2012
  • Market Drivers & Limiters for Each Device Segment
  • Competitive Analysis with Market Shares for Each Segment
  • Recent Mergers & Acquisitions
  • Disease Overviews and Demographic Information
  • Company Profiles, Product Portfolios and SWOT for Top Competitors
  • Related Press Releases from Top Competitors

Dental Imaging Market Share Insights

The dental imaging market is very competitive, with several players all vying for the top 4 or 5 spots within each region. Danaher Group was the stand-out leader in the United States market, quickly followed by Carestream Dental, Sirona, and Planmeca.

With six different dental imaging brands under its name, the Danaher Group is expected to continue solidifying its presence in the U.S. market, however, trails behind other companies in the European and Chinese markets. Brands under the Danaher Group include DEXIS, Gendex, KaVo, Imaging Sciences International, SOREDEX and Instrumentarium. The latter two were acquired with the acquisition of the PaloDEX Group Oy in 2009. Danaher has continued to consolidate the products offered across each of its individual brands. In the past, almost all brands offered a product within each product segment. However, many product offerings have been dropped, as each brand has begun to focus only in areas where they were traditionally stronger in the past.

Carestream Dental trails behind Danaher in the United States, but holds a leading position in the European region. Carestream Dental is the only company in the dental imaging market that is actively involved in all of the segments. The company sells their line of cost-effective intraoral X-ray units, the 2100 and 2200 series, which holds leading positions in price-sensitive countries including France, Italy, Spain and Portugal. Carestream Dental achieves a leading market share in the intraoral X-ray unit market. They are also the leading competitor in intraoral X-ray film in the European market through sales of their INSIGHT™ and Ultra-Speed™ intraoral analog X-ray film.

Throughout this research series, iData has conducted research on more than 50 companies within the dental imaging market. To see a comprehensive list of these companies see the chart below.


All Companies Analyzed in this Study

  • 3DISC Imaging
  • Acteon
  • AGFA
  • Air Techniques
  • Apixia
  • Aribex
  • Belmont
  • Carestream Dental
  • Cefla
  • Cieos
  • Corix
  • Cyber Medical Imaging
  • Danaher Group
  • Dental Film s.r.l.
  • DentiMax
  • Durr Dental
  • Dürr Dental
  • Flow Dental
  • Foma
  • Fona
  • Fujian Meisheng
  • Fujifilm
  • Gendex
  • Genoray
  • Hefei Meiya (MEYER) Optoelectronic Technology
  • Henry Schine
  • Heraeus Kulzer
  • i-CAT
  • ImageWorks
  • Innixim
  • Instrumentarium Dental
  • J. Morita
  • KaVo
  • Kerr Dental
  • Midmark
  • Minimax
  • Mitsui Chemicals
  • MyRay
  • NewTom
  • Orange Dental
  • Owandy
  • Palodex Group OY
  • Panoramic
  • Patterson Dental
  • Planmeca OY
  • PreXion
  • Progeny
  • Runyes
  • Safco
  • Shanghai Bai Yun
  • Sigma Digital X-Ray
  • Sirona
  • Skydent
  • Sota
  • Southland Distribution & Sales
  • Suni
  • Teledyne e2v
  • Tianjin Qinan Technology
  • Video Dental Concepts
  • Villa Sistemi Medicali
  • Xzeal Technologies
  • Yoshida

Dental Imaging Statistics and Procedure Trends

The average number of intraoral X-ray shots taken per dental office in the U.S. ranges from 200 to 250 per week. There are three methods for taking intraoral X-ray shots, including analog film, photostimulable phosphor (PSP) plates and digital sensors. Analog film captures X-ray images which must be subsequently developed in a dark room or with an electronic film processor. PSP plates capture images in a method similar to film. The plates must then be scanned by a PSP system which will convert the image into a digital file made viewable on any computer using imaging software. Finally, digital sensors are electronic devices that allow the direct acquisition of a digital X-ray image without any intermediary processing step.

The total number of procedures will grow at a slow and steady pace, increasing with population growth and the availability of dental services. X-ray procedures can be impacted by other factors such as economic health, as it was seen in 2008 and 2009 during the economic crisis. When household discretionary income becomes constrained due to financial pressures, it is not unusual for
patients to defer undergoing dental treatment which may be viewed as unnecessary.

Latest Market Developments

March 2018 – Dentsply Sirona acquired Orametrix

September 2017 – Aside from dental X-ray film and anesthetics, Carestream Health sold its digital dental business to funds managed by Clayton, Dubilier & Rice and CareCapital Advisors, Limited in 2017. The sale includes imaging systems and practice management software. The new independent company continued with the Carestream Dental name.

For a Full Table of Contents From Any of the Country Reports in this Global Series, please Contact iData

One of the the most accurate methods of market research in the medical device industry is to analyze the procedure volumes and trends. Through this study on dental imaging equipment, iData Research has performed an analysis on the following procedure segments in order to increase the accuracy of our market sizing, and provide you with the volume of procedures over a 10 year range. While the below market segmentation map is representative of the United States, procedure volume data is also provided for the other regions within this complete series.

Procedure Volume Analysis Segments in the United States

dental imaging procedure volume segmentation map for the latest report by iData Research

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