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Olympus, a significant competitor in the integrated operating room market, has revealed their latest Endoalpha integrated operating theatre. The system has been placed at Theatre 2 of the University Hospital Ayr, and is now the first 4K integrated operating theatre in Scotland. The platform is designed to allow the operating team greater visibility during procedures, which leads to increased confidence and precision, and ultimately, better patient outcomes.
The Visera 4K Ultra High Definition (UHD) camera platform boasts quadruple the resolution of High Definition (HD) and provides brighter, color-rich images. Depth is enhanced to provide greater procedure clarity and a completely immersive operating experience. The 4K camera capabilities are complemented by other technologies in the integrated operating theatre, such as the Thunderbeat Type S, which helps to integrate ultrasonic and advanced bipolar energy. This capability allows surgeons to select the option best suited for individual procedural needs. Additionally, a touch panel is situated within the sterile field to grant surgeons complete control over all medical and peripheral equipment. The settings and preferences can be selected by the surgeon for every different type of procedure.
Market research, published by iData Research, regarding the video and integrated operating room equipment market reveals that Olympus is the fourth-leading competitor in the United States market. This was due to the aforementioned Endoalpha integrated operating room solution, which is geared mainly towards gastro-intestinal and endoscopic procedures. While this has primarily limited Olympus’ reach to these two fields of interest, it has been successful, as the delicate and view-dependent nature of gastro-intestinal and endoscopic procedures are conducive to the use of integrated operating rooms.
Professor Majid Ali, clinical director of surgical specialties and consultant in General and Upper GI Surgery at University Hospital Ayr, said: “It is an exciting time for us. Our new integrated theatre has opened Ayrshire and Arran up to exceptional opportunities. It means we are more appropriately equipped as a centre for training in laparoscopic surgery. It also enables us to teach and share medical knowledge nationally and internationally, putting NHS Ayrshire & Arran on the map. In addition, it will significantly improve our ability to recruit and retain high quality surgeons, theatre staff and trainees. All of this means that we are better able to benefit the health and well-being of the people of Ayrshire, Arran and beyond.”
For Further Market Information
More can be found in a series of reports published by iData Research entitled the U.S. Market Report Suite for Video and Integrated Operating Room Equipment 2018.
