As we see a severe global increase in the COVID-19 variant, Omicron, iData has noticed trends following this leg of the pandemic affecting the U.S. medical markets, more specifically, the U.S. urological device market. As market demands continue to undergo consolidation with hospitals acquiring outpatient facilities as well as reimbursement cuts across the overall urology space, the urological market is expected to remain under significant pressure, thus negatively impacting its growth. However, the U.S. urological device market has varying drivers associated to potentially reduce this overall decline, and our analysts have provided exclusive insights into the top 3 market drivers of the U.S. urology market. With this analysis, our clients will gain a better understanding of what they can expect from this market and better consider strategic research decision making for themselves and their clients going swiftly into 2022.
What is The Urological Device Market?
The urological device market focuses on reducing and treating diseases of the urinary system. The urinary system is composed of the kidneys, ureters, urinary bladder and urethra. This market includes devices such as: urinary incontinence devices, stone management devices, benign prostate hyperplasia (BPH) devices, urological endoscopes, prostate cancer treatment devices, urodynamic equipment, nephrostomy devices, men’s reproductive health devices, and guidewires.
In 2021, the largest segment of the total urological device market was urinary incontinence. Growth of this segment is primarily driven by the urinary catheter segment and the high-volume use of urinary catheters.
The Top 3 Market Drivers in the U.S. Urology Market
- The Shift to Minimally Invasive Procedures
- Device Innovation
- Demographic Factors
The Shift to Minimally Invasive Procedures
As we have noticed in other variations of the medical device market, patients’ quality of life continues to be driving the U.S. urology market as a whole. As more options become available, the average U.S. patient tends to pick a urology treatment that offers the most comfort. This is observed with the rapid adoption of external-use catheters for female anatomy. Despite the substantially higher price, these devices have gained substantial market share since becoming available. This pattern of purchase and use of minimally-invasive procedures has been observed across many urological markets, and has dramatically increased patient safety, reduced bleeding, retreatment rates, and recovery time.
Device Innovation
The innovation for the U.S. urology market has been a driving force since its inception. The demand for better treatments and methodologies motivates both physicians and engineers to continue to develop and improve existing, necessary urological devices. These changes are inspired and made with efforts focusing on safer, more frequent device use for patients and physicians alike. As an example, one of the most important and recent developments in the urological market has been in endourology. Endoscopes are now being designed to be small enough to provide urologists with quality visualization, allowing for procedures that were once open to be performed endoscopically.
Demographic Factors in the U.S.
The majority of urology procedures are performed on patients over the age of 45 with an almost even split between men and women. As this population demographic is projected to steadily grow over the forecast period due to the aging baby boom population, we will see an increase in the market for urological devices, more specifically, in stone management, BPH, and urinary incontinence treatment.
MARKET RECAP AND FURTHER INSIGHTS
Although we have seen a substantial decline in the U.S. urological device market due to the impact of COVID-19, there is an increased awareness among both physicians and patients as to the benefit & need for urology devices for overall patient livelihood wellbeing. These market drivers and the increased demand for treatment should result in steady growth post-pandemic and relieve the market of the current decline. For more information on the U.S. Urological Device Market, including unit sales, average selling prices, market drivers and limiters, competitive market share analysis, and more, follow this link to receive a free research summary of this report.
