Asia-Pacific Hearing Aids and Audiology Devices Market 2013 – MedSuite

Asia-Pacific Hearing Aids and Audiology Devices Market 2013 – MedSuite


The Asia-Pacific hearing device market comprises hearing aids (segmented into the wholesale and retail markets) and cochlear implants. The wholesale hearing aid market includes the sale of hearing aids produced by manufacturers and sold to retail chains, while the retail hearing aid market captures the final sale of hearing aid devices to end users. Depending on the country, the retail market can consist of either a private retail market where hearing aids are dispensed solely through private retail chains, or a public healthcare system that controls the distribution of hearing aids to patients. The cochlear implant market consists of sales of the devices to surgical centers.

This report examines the markets for hearing devices in Australia, Japan and South Korea.

  • Year: 2013
  • Scope: 2009-2019
  • Region: Asia-Pacific
  • Published Date: 08/01/2013
  • Pages: 208
  • Type: MedSuite

In 2012, the Asia-Pacific market for hearing devices was valued at close to $2.3 billion.
The Asia-Pacific market for hearing devices was valued at close to $2.3 billion in 2012 and is expected to experience consistent growth over the forecast period. The Australian market for hearing devices is highly developed and had the highest penetration rate in the region, whereas the Japanese and South Korean markets for hearing devices are far from reaching market saturation or realizing their full potential. Both the Japanese and South Korean markets have a significant opportunity for growth. The total market for hearing devices consisted of the wholesale and retail markets for hearing aids as well as the market for cochlear implants. Due to high retail prices, the wholesale market was valued at well below that of the retail market. The Asia-Pacific region saw a very underpenetrated market with respect to cochlear implants, due to the relative infancy of the market as well as high average selling prices; this market is expected to almost double in value over the forecast period.
Scope: This report pertains to a forecast period of 10 years (2009 – 2019) for the Asia-Pacific region (Australia, Japan, and South Korea).
Report Contents:
Competitor Analysis
Identified Strategic Opportunities
Market Overview by Segment & Country
Trend Analysis by Segment & Country
Market Drivers & Limiters
Mergers & Acquisitions
Customer Feedback and Market Monitoring
Main Segments Included:
Standard Hearing Aids
Hearing Aid Styles
Hearing Aids by Battery Size
Cochlear Implants
Wholesale Hearing Aid Market
Retail Hearing Aid Market
Sub-Segments Included:
Traditional Behind-The-Ear
Open-Fit Devices
Traditional In-The-Ear
Body Hearing Aids
Hearing Aids by Circuit Type
Non-Programmable Analog Hearing Aids
Basic DSP Hearing Aids
Economy DSP Hearing Aids
Mid-Level DSP Hearing Aids
Premium DSP Hearing Aids
Companies Included:
Optical Chains
Australian Hearing Company
William Demant
Riken Sangyo
GN ReSound
New Japan Hearing
Others: Austar Hearing, NewSound, Public Clinics, Independent Hearing Aid Stores, etc
Reasons To Buy:
This report analyzes and evaluates the current state of the market including existing and potential markets, product average selling prices, and unit volumes. The report also highlights the opportunities and potential hazards involved, and presents strategies for successfully navigating the market landscape. Furthermore, it seeks to identify the trends and technologies that will affect the future of each market segment and prepares an unbiased critical assessment of such market drivers and limiters based on our “ground up” approach, which includes primary and secondary research methods.

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