MedTrack is now:
MedTrack is now:
SKU-level consulting service to revolutionize your medical device pricing and market strategy by analyzing competitor sales data on a monthly or quarterly basis.
Making strategic decisions with confidence can be hard when the med-tech industry is so private and guarded. While market reports help you understand overall trends and investment opportunities, it doesn’t guide the small details of your medical device strategy.
MedSKU is a custom consulting service that provides the level of detail that has never been so easy to obtain for medical device companies of any size. The service is customized to the exact brands and SKUs you want to track and updated at a frequency that fits your timeline.
The SKU-level service tracks sales by unique company product codes (SKU’s) across 1700+ reporting US medical facilities and provides iData’s clients with a live overview of the market demand. By analyzing the medical device sales data by brand and SKU, you can uncover competitor weaknesses and opportunities that you can take advantage of to build winning pricing strategies.
Competitor pricing information is always too unreliable, right? Not in this case.
MedSKU consulting uses a sample of 1700+ reporting hospitals and ambulatory surgery centers (ASCs) to gather purchase order and sales information. After combining this data with over a decade of the historical market data, MedSKU is able to deliver a highly accurate depiction of the market that is used to identify growth opportunities and guide strategic market positioning.
iData provides market research through syndicated reports and custom consulting to the top medical device manufacturers, who trust the data knowing that it is based on a rigorous methodology built around primary research and procedure volumes. MedSKU takes advantage of this methodology, which uses multiple data sources specifically geared to the medical industries, including interviews with stakeholders, government sales data, manufacturer and distributor price lists, SEC filings, procedure volumes, reimbursement data, and much more.
(and one additional element from MedSKU consulting too)
With this data, you can see potential opportunities or threats faster – if you don’t use this, you’ll miss things that your competitors could see.
Don’t be forced into subscribing to pre-set data based on someone else’s need, that could have gaps in information where you need it most. MedSKU consulting allows you to select the brands, SKUs, and segmentation that matter to you and then choose between Annual, Semi-Annual, Quarterly, or Monthly† updates.
†Monthly reports only available for disposables
Your corporate license data set will be compiled, verified and put together by a team of analysts specialized in looking at high volumes of product data. This data set will be formatted to give you filtering options on different product attributes, such as length, diameter, material type and more.
Through a familiar Excel format, pivot tables and pivot charts are provided to give your team quick access to the insights that you want to see. This allows you to easily manipulate the data or transfer it into presentations and reports.
MedSKU clients have access to the analyst team for clarification and questions regarding the data they receive, as well as feedback opportunities to improve the customization on future reporting.
Having iData, and MedSKU consulting as your market intelligence partner will give your product team the advantage it needs to excel in this highly competitive market.
Includes Summary Tables for Quick Comparisons
Just give us 10 minutes of your time and we can show you how SKU-level and brand-level data will revolutionize your strategic planning, presentations, and decision-making without breaking your budget.